Plaza Lama launches new collection designed by Sarah Cury

Sarah Cury presented its exclusive Lagom women’s clothing line at Plaza Lama.

The collection features unique, affordable and versatile pieces at an unbeatable price. According to a press release Lagom is a brand that was born from the union between Plaza Lama, María Conchita Arcalá and Sarah Cury; and responds to a word of Swedish origin, whose meaning is summed up in finding the balance of life.

The designs presented, according to Cury, reflect the proactive woman who is looking for multifunctional pieces with which she can easily interact in her wardrobe for any occasion.

Black and white colors predominated in the designs, which can be combined with many other tones, resulting in basic clothing for both casual outings, office or relaxed occasions without losing elegance. The idea of ​​this union is to create original and timeless pieces that are available to everyone.

“It was a challenge to achieve this goal that strengthens our commitment to our usual consumers, this alliance offers the opportunity to dress with style and exclusivity in a practical way at a reasonable price”, assured Pedro Juan Lama, executive president (CEO) of Plaza Lama .

“We value each piece presented, where important factors were combined to obtain the final result: quantities, styles, trends for 2022 and the outstanding talent of the designer,” he said.